Builder & developer services

The builder is our partner.

We build a sales strategy that gives your development the best exposure in the Houston market, and keeps it selling from the first home to the last.

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Photo · builder community exterior
The experience

Protecting our partners' investments, and their margins. Many of our developers work with MetroEdge on trust built through service and expertise.

We take a client-centric approach to Houston's ever-changing market. The most important part of our philosophy is protecting our partners' investments and integrity, while maintaining the strongest profit margins the market allows.

From the first site visit to the last closing, we help deliver your development to the public in a way that builds sales velocity, and a legacy that lasts beyond the final home.

Consultation services

Every stage of your project.

We put our experience into the design and profitability of your project, and help you manage the risks along the way.

01 · Before you build

Find and plan the site.

Lot sourcing & acquisition
Sites found through plat and permit activity, priced on what they can yield.
Highest and best use analysis
How to make the most of the site while managing risk and maximizing profitability.
Site plan analysis
Plan it right from the start so the project stays appealing, profitable, and on schedule.
Deal structuring
Price, terms, and timeline built around your capital and your build plan.
02 · While you build

Build what buyers want.

Product development
Community features, floor plans, and trends, staying ahead of demand while keeping the project profitable.
Finish package consulting
Manage finish costs, one of the biggest levers in a profitable development.
Market conditions analysis
Economic conditions, the submarket, and buyer demand, so your product and price stay ahead of the competition.
03 · While you sell

Sell with velocity.

New home sales training
Time with your salespeople to sharpen the presentation and turn traffic into contracts.
Marketing & listing
Signage, photography, brochures, and a website for the community.
Investment reporting
Clear reporting on sales pace, pricing, and absorption for you and your investors.
The marketing

We help brand your community.

4×8 development signage

Large-format signs across the site, so the community is visible from day one.

Community signage

Real estate signs on every available home throughout the community.

Professional photography

Interiors, exteriors, and finishes photographed to sell the product.

Site plans & floor plans

Custom, buyer-friendly site plans and floor plans for every release.

Detailed brochures

Print and digital brochures with plans, features, and finish packages.

Development website

A dedicated website for the community, connected to lead capture.

Featured on MetroEdge.com

Your community featured on our home page and neighborhood pages.

In closing
Our clients' profitability is our first and foremost concern.

We pride ourselves on relationships that stay profitable for years. We're expert negotiators who know the ins and outs of Houston's inner-loop neighborhoods, with years of experience in real estate marketing. We'd like to learn about you and your business, so call anytime.

Schedule your appointment

Tell us about your project.

Whether you're looking for your next site or getting ready to launch a community, start with a conversation.

Office1644 W Alabama St, Suite #100
Houston, TX 77006
Instagram@metroedgehouston

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